Metatags
in SEO
Metatags
contained in HTML code were once seen as the a very important
ingredient in Search Engine Optimization and they received
inordinate attention in SEO. The result of that attention
was abusive keyword stuffing in metatags by web site owners
eager to increase traffic to their site. The search engines
soon made metatags less important until they became nearly
meaningless - with one exception - the TITLE metatag.
The title tag is by far the most important of those little
comments behind a web page, because it is visible in the visitors'
browser title bar, is used by many search engines in the first
line of text shown in search results when (and if)
your site does show up at a search engine.
SEOptimism optimizes the text on your page first, then
chooses a title tag that reflects the content
of that page to apply DIFFERENT TITLE TAGS to each page of
your site. We do this based on the research done to determine
the best keyword phrases to target in your industry. Arguably,
every page on your site should contain different information,
and therefore, different title tags to tell visitors - and
search engines - what that page is about.
Elements
of SEO
- Content
- Structure
- Linking
- Metatags
- Submission
Call today to arrange a free consultation
at 816-436-2127